In my report I see the word "Conversion" What does it mean?
Some reports in our analytics section use "Conversions" and "CTR" (Click Thru Ratio),
Conversions:
one of the way we charge our advertisers is via click on ads that convert from a view to an action, they are called conversions.
CTR is the precent of clicks from the number of impressions the ad on your link got.
The formula to calculate CTR is:
Conversions:
one of the way we charge our advertisers is via click on ads that convert from a view to an action, they are called conversions.
CTR is the precent of clicks from the number of impressions the ad on your link got.
The formula to calculate CTR is:
Updated on: 23/11/2023
Thank you!